Privacy Policy

2. What personal information we collect

We only collect what we need to take your booking and carry out your journey. Depending on how you get in touch, this may include:

• Contact details: your name, phone number and, if you give it, your email address.
• Journey details: pick-up and drop-off addresses, date and time, number of passengers and luggage, and any notes you add (for example a flight number).
• Calls and messages: your phone number and the content of any calls, texts or emails you send us. We do not routinely record phone calls.
• Accessibility and health information: if you tell us about mobility needs, wheelchair or boarding assistance, or that you are travelling to a medical appointment, we treat this as sensitive. We only use it to give you a safe and suitable journey.
• Payment information: we do not collect or store card details through this website. Payments are taken in person by cash or by card. Card payments are processed by [card reader or payment provider, e.g. SumUp].
• Regular customers: saved addresses and preferences, such as a usual pick-up point or time, so we can make repeat bookings easier.
• Website information: your IP address, browser type and the pages you visit are recorded in our web server logs for security and troubleshooting. If you use our contact form, we receive the details you type into it.

Our Google reviews are public and are published by Google, not collected by us. If you leave one, we may reply to it.

3. How we use your information

We use your personal information to:

• take, confirm and carry out your booking, and contact you about your journey (for example if we are running late);
• give you a price and answer enquiries you make by phone, text, email or our website form;
• keep accurate accounts and tax records;
• meet the conditions of our taxi licence and any request from the licensing authority;
• keep our website secure and working properly;
• deal with complaints, accidents, insurance matters or disputes.

We do not sell your information, use it for automated decision-making, or send marketing messages. If that ever changes, we will ask for your clear consent first.

4. Our lawful basis for using your information

UK GDPR says we must have a lawful reason for using your personal information. Ours are:

5. How long we keep your information

We keep personal information only for as long as we need it for the reasons above, then delete or anonymise it.

6. Who we share your information with

We never sell or rent your information. We only share it where we need to, and only what is necessary, with:

• Service providers who help us run the business, such as our website hosting and email providers, and our accountant or bookkeeper;
• Payment provider: [name of card payment provider] if you pay by card;
• Other licensed local operators: we work closely with other licensed operators. If we cannot take your booking, or you need more than one vehicle, we will only pass on the details needed to carry out the journey (such as your name, phone number, pick-up point and time), and we will tell you who is collecting you;
• Google: our website shows a Google Map, and we have a Google Business Profile where customers leave reviews. Google has its own privacy policy;
• Boston Borough Council (our licensing authority), the police, insurers and other authorities, only where the law requires it or to prevent or detect crime or protect people’s safety.

7. Transfers outside the UK

Some of our providers, such as Google, may process information outside the UK. Where this happens, it is protected by approved safeguards, such as UK adequacy regulations or the UK International Data Transfer Agreement or Addendum.

8. Your rights

Under UK GDPR you have the right to:

• Access the personal information we hold about you;
• Correct anything that is inaccurate or incomplete;
• Erase your information, where we do not need to keep it by law;
• Restrict how we use your information in certain circumstances;
• Object to us using your information on the basis of legitimate interests;
• Data portability: receive your information in a common, machine-readable format where it applies;
• Withdraw consent at any time, where we rely on your consent.

To use any of these rights, email keith@lynxtaxisboston.co.uk or call 07940 079524. We will reply within one month. There is normally no charge, and we may need to check your identity first.

Making a complaint

If you are unhappy with how we have handled your information, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner’s Office (ICO): ico.org.uk/make-a-complaint or call 0303 123 1113.

9. Cookies

Cookies are small files stored on your device. This website uses only essential cookies needed for it to work properly. We do not use advertising or tracking cookies, and we do not use analytics at the time of writing.

Our Contact page shows a Google Map. When it loads, Google may set its own cookies and receive your IP address. You can block or delete cookies in your browser settings, and the rest of the site will continue to work.

[If you add Google Analytics or any other tracking, update this section and add a cookie consent banner.]

10. How we keep your information safe

Our website uses HTTPS encryption, and access to bookings and customer details is limited to me. Phones and devices that hold customer details are protected with passcodes, and software is kept up to date. No method of transmission or storage is completely secure, but we take sensible technical and organisational steps to protect your information.

11. Children

Our service is not directed at children. If a child travels with us, the booking is made by a parent, guardian or school, and we only collect the details needed for the journey from that adult.

12. Changes to this policy

We may update this policy from time to time, for example if the law or how we operate changes. The latest version will always be on this page, with the “last updated” date at the top.

13. Contact us

If you have any questions about this policy or how we use your information, get in touch:

• Email: keith@lynxtaxisboston.co.uk
• Phone: 07940 079524
• Post: Lynx Travel, [postal address, or delete this line], Boston, Lincolnshire